Family Mealtime Coaching is a live parent coaching intervention grounded in empirically-based positive psychology techniques. The coaching intervention emphasizes the decrease of maladaptive parental strategies centered on children's food consumption and on increasing beneficial child eating behaviors, family interactions, and mealtime communication. The purpose of the study was to evaluate the efficacy of parental coaching in reducing unhealthy feeding practices and pediatric obesity. Findings revealed that parents who received coaching displayed significant improvements in meal presentation and communication and a decline in maladaptive feeding. The children of coached parents experienced a slowing of their weight-gain trajectory - suggesting that coaching can serve as a catalyst for change in reducing pediatric obesity.